Optometry 411

Creating an itinerary for Vision Expo East can be overwhelming. We've pored over the program schedule to help save you a little time. Our hand-picked list features a mix of educational sessions that cover technological advancements, clinical breakthroughs, and business strategies to help increase your bottom line. Whether you're attending the...

If you’re not measuring patient satisfaction in your optometry practice, you’re missing out on one of the simplest ways to grow your business. Patients and customers who leave happy come back. And beyond that, they tell their friends and family. But how can you track patient happiness without a...

Glaucoma is the leading cause of irreversible blindness, often sneaking up on patients with little to no warning. Screenings are incredibly important, and with the rise of artificial intelligence, your early detection toolkit is poised to get a serious upgrade. Recent studies are shedding light on AI’s potential to make...