Optometry 411

Vision Expo West begins this Wednesday, September 18, 2024, and Optometry 411 will be there to keep you in the loop! Did you know that more industry professionals make their buying decisions at Vision Expo than at any other optical industry event? Stay tuned for our reports on current wares from...

– Eyecare Republic (ECR) is proud to announce the addition of several esteemed partners to its growing network of vendor relationships. These new partnerships will further strengthen the group’s mission of enhancing patient care and empowering independent practitioners in the optometry field. The new partners joining Eyecare Republic...

Optometrists are often the first healthcare providers to detect signs of systemic diseases during routine eye exams — a lot of pathology involves the eye. Adults in the U.S. visit eye care providers more often than primary healthcare providers, which places ECPs in a crucial role for early detection...

According to Cosmetics & Toiletries, a peer-reviewed cosmetic science publication, three out of the four most-used makeup items are applied to the eye area: mascara, eyeshadow, and eyeliner. Add in a host of eye-related beauty trends heavily promoted by social media influencers without disclaimers or cautionary information, and you...